Cher Lloyd releases Pink Diamond perfume and stays quirky in purple tutu for Today Show (PHOTOS)
Cher Lloyd is on a career high at the moment. This week, she has appeared on one of America’s biggest morning television shows to perform and her debut perfume has exceeded demand by 500% on the very first day of its launch.

The 19-year-old is going from strength-to-strength as her single, Want U Back, goes platinum in the UK and the top ten in America. So it is a great time to follow in the footsteps of other top singers like Jennifer Lopez, Kylie and Britney Spears and release her own scent.

Cher took to Twitter to announce the launch of the £15 perfume:
‘Very excited to announce I am launching my first fragrance!!!xxx What do you think? #pinkdiamond’
The Fragrance Shop has said that it is the biggest launch of a celebrity perfume that they have ever seen:
‘It’s our biggest celebrity launch to date.
‘We have had to order in extra stocks today, as we were about to sell out.
‘It has exceeded our expectations by over 500%!’
Cher Lloyd perfume has jasmin, kiwi, vanilla, orchid and quince and white chocolate (does white chocolate smell???) and is in a pink diamond shaped bottle.
The X Factor star lived up to her quirky style in America yesterday for her performance in New York on the Today Show wearing a tiny, brightly coloured mini dress as she sang in front of the audience. Cher wore that tutu style dress with a pair of sequined pants to hide her modesty, and a pair of Nike high tops, ankle socks and gold linked earrings.
The teenager Tweeted:
‘Had an amazing time @TodayShow thank you so much for having me!!!xxx’ she tweeted, before adding: ‘On my way to @BestBuy to do the signing on 529 5th Ave @ 44th Street see you there!!!xxx.’
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